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Celebrate World Book Day® with Book Mama

At Book Mama, we believe every child deserves a magical reading adventure. Our mission is to spark a love of stories in young hearts, nurturing imagination, curiosity, and growth. Through our carefully curated, affordable book collections and partnerships with schools, we are a catalyst empowering parents and educators to open the world of books to every child, shaping brighter futures.​

How It Works

Our World Book Day book fair offers a fun experience for children of all ages. We believe that every child deserves the opportunity to own a book of their own, and our book fair is designed to make that a reality.

  • Free World Book Day Books: Children can exchange tokens for free World Book Day books, ensuring everyone has access to the joy of owning their own story.

  • Discounted Book Sales: Explore a wide selection of children's books at discounted prices, perfect for building your own library at home or school.

  • School Fundraising: For every 5 books sold during the fair, the school receives a free book to support its library, fostering a love of reading in the classroom. Free books redeemed with World Book Day tokens will not be included in the calculation of free books for schools.

How it works:

  • Getting Started: Reach out to us via email at jasmine@bookmama.co.uk to discuss your school's specific needs and goals. We'll work together with you to create a customized book fair plan that suits your school community. 

  • Scheduling the Event: Choose a date and time that aligns with your school's schedule. We'll confirm availability and make the necessary arrangements to ensure a smooth booking process.

  • Logistics and Setup: Our team will handle the set-up and takedown of the book fair. We will provide all necessary materials, display and signage: including packaging and delivery of the books to your school for virtual book fairs.​

  • Promotion and Marketing: We'll provide you with marketing materials to promote your book fair to students, parents, and the community. This may include:

    • Posters

    • Flyers

    • Social media posts

    • Email campaigns

How Do Children and Parents Order?

1

In School Fair 
Token exchange for free books
During the in-school fair week, children can exchange their World Book Day tokens for a free World Book Day book at our book fair stall. They can also purchase additional books for £2.99 each.
 
Wishlist 
Children can browse our online catalogue at home with their parents and create a wishlist. This wishlist can be submitted at the stall to purchase books pre-approved by their parents.

Virtual Fair
Parents can shop online with their children during the school’s book fair week. Orders can be placed directly through the school’s dedicated page on our website using the school's unique discount code. If selected, books will be delivered to the school after the fair—just be sure to include your child's name and class in the checkout notes. For home delivery, enter your home address as usual.

We believe reading should be an adventure as exciting as the stories themselves. That's why we offer personalized book recommendations, make books accessible through virtual and in-person book fairs, and share expert advice on making time for reading, fitting it into busy routines, and supporting regular reading aloud.

In empowering children to choose their own magical reading adventure, we bring books directly to schools, giving children the freedom to pick their own stories.

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